Woman holding shopping bags and coffee

Spring Into Fashion

To paraphrase Alfred Tennyson’s famous quote: in the spring a woman’s fancy turns to thoughts of…FASHION! If there’s something about the warmer breezes, shining sun and the thought of upcoming celebrations (Mother’s Day, graduations, weddings) that make you want to go shopping, you aren’t alone. After all that spring cleaning and decluttering, you deserve to replace some of the old clothes you’ve gotten rid of with fresh, new things that make you feel young and spring-y.

Think women over 50 can’t enjoy the latest fashion trends? Think again. While super short minis and spike heels aren’t a good look on anyone over 50 (they really aren’t a good look on anyone…but that’s another story), there are a few fashion trends that work at any age. Milwaukee fashion maven, Faye Wetzel, who just happens to be a successful entrepreneur and a role model for women over 60, shared her favorite spring fashion trends on a recent episode of WTMJ-Milwaukee’s The Morning Blend. Wetzel explained that blazers are a hot trend for spring, as is denim. When it comes to color there’s one to keep in mind: PINK. From dusty rose to ballet slipper pale and let’s not forget fuchsia. A pop of pink can take the most basic spring outfit from basic boring to absolutely gorgeous.

Trends are great but what about every day fashion? What defines style for a woman over the age of 50? Meet the top fashion bloggers on the PrimeWomen website. The PrimeWomen website started in response to the countless magazines geared to women in their 20s and 30s and to fill a void for the 50+ crowd, PrimeWomen celebrates the contributions of older women. Check out Prime Women’s Best Fashion Blogs.

If you’re not familiar with the AARP website, you should definitely add it to your list of sites to visit for a plethora of valuable information on topics from money to nutrition to travel. And while you’re there, take a look at the practical but fun ways to wear fashion in AARP’s Style Guide.

WhoWhatWear is another popular fashion website. They recently recognized stylish older women in this story about Women Over 50 who have “ridiculously good style.”

Where should you shop? Here are a few stores that feature high quality, contemporary, stylish clothes:

Athleta: Despite what the name might suggest, Athleta is not just for exercise clothes and it’s not just for young moms. Athleta’s lifestyle clothing line is great for women over 50 and features lots of options for comfortable, yet stylish options for travel and everyday wear.

Shop Boutique is a small, unique boutique in Shorewood that carries trendy and classic clothes.

Check out SoHo, an upscale, popular boutique with locations in Whitefish Bay and the Third Ward that offers chic, cool and beautifully made clothes for all occasions here.

No matter where you decide to shop and what you choose to wear, you’re always in style here at Eastcastle Place. Check out our website for the latest info about life in this amazing community.